the blog

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Posts on a variety of topics from rebranding to website design, to building a business to mindset to strategy, with a dash of my personal entrepreneurial journey and more! Dive in.

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Business RuthAnn Rafiq Business RuthAnn Rafiq

The Creative's Guide to Marketing

Let’s talk marketing, more specifically, let’s talk about your marketing PLAN. If you’re like me, you’re probably thinking, uh, marketing plan?! What’s that?! Let me tell you, I was in the same boat. Just weeks ago I had no idea what a marketing plan was or that you needed one. And I was thinking, Oh crap! Another thing to add to the to-do list! *cue the sobbing emoji.

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Business RuthAnn Rafiq Business RuthAnn Rafiq

Where to Start with Your Newsletter

When you’re coming onto the online business arena you are bombarded with all these things to do: get a great brand, build an email list, be active and consistent on social media, blog... it can quickly get overwhelming.

The feeling can leave you paralyzed with “there’s so many things I need to do I don’t even know where to start” and then you either: don’t do anything or try to figure it all out on your own, which is tough.

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